LIVE WEEK
5 exclusive masterclasses
on Live Commerce
Discover examples and advice from leading brands that have launched successful Live Shopping strategies in E-Commerce and on their social networks.
See the experts ⬇
They share their experience
at Live Week
FAQ / Frequently Asked Questions
What will happen during these masterclasses (webinars) on live commerce?
During these masterclasses, you'll discover exclusive insights into live commerce (also known as live shopping) through specific themes (Fashion, High-Tech, Sport, Automotive, Beauty) and concrete case studies.
Each session includes testimonials and discussions with recognized experts and industry professionals, including :
- Karine Attali, E-Retail Manager & New Business at Petit Bateau
- Anais Zandecki, Community & Influence Manager at Kiabi
- Pauline Roche, Product Leader Live-Shopping at Boulanger
- Gladys Ventre, Head of Transversal Projects at Orange
- Cyril Saugrain, Sales Director New Decat'Live sales format at Decathlon
- Rémy Debrumetz, Digital Project Leader at Decathlon
- José de Almeida, Digital Key Account Manager at LiveCars
- Romain Levert, Digital Customer Experience Lead at Polaris (Indian Motorcycles)
- Géraud Menu, Digital Innovation Manager at Pierre Fabre
- Bérangère Doudiès, Digital Innovation Manager at Pierre Fabre
Each witness has recognized expertise in live commerce.
You'll also have the opportunity to ask your questions live to get answers.
These masterclasses are designed to help you understand winning strategies and best practices in live commerce.
Who are the live speakers?
Each live event brings together representatives from leading brands and companies such as Petit Bateau, Orange, Boulanger, Decathlon, LiveCars, Pierre Fabre and Indian Motorcycles.
These experts will share their experiences and successes in live shopping. You'll have the unique opportunity to listen to them live, benefit from their advice and discover how these companies are innovating in this fast-growing field.
Each session includes testimonials and exchanges with recognized experts and industry professionals, including :
- Karine Attali, E-Retail Manager & New Business at Petit Bateau
- Anais Zandecki, Community & Influence Manager at Kiabi
- Pauline Roche, Product Leader Live-Shopping at Boulanger
- Gladys Ventre, Head of Transversal Projects at Orange
- Cyril Saugrain, Sales Director New Decat'Live sales format at Decathlon
- Rémy Debrumetz, Digital Project Leader at Decathlon
- José de Almeida, Digital Key Account Director at LiveCars
- Romain Levert, Digital Customer Experience Lead at Polaris (Indian Motorcycles)
- Géraud Menu, Digital Innovation Manager at Pierre Fabre
- Bérangère Doudiès, Digital Innovation Manager at Pierre Fabre
Will I receive a document after my participation?
Yes, all registered participants will receive a summary PDF document after each masterclass.
This document will contain the key points discussed, exclusive insights, as well as practical recommendations for effectively implementing live commerce in your business. You'll be able to use it as a reference resource to further develop your strategy.
Will there be a replay available if I can't attend live?
Yes, a replay of each masterclass will be made available to all registered participants.
Even if you can't attend live, you'll be able to replay all the discussions, so you won't miss any of the speakers' valuable advice. This will enable you to benefit from the content at your own pace, according to your availability.
What is live commerce (or live shopping)?
Live commerce, also known as live shopping, is an innovative online sales method that combines interactive livestreams with the shopping experience. During a live event, brands present their products live, interact with viewers via real-time chat and enable instant purchasing. This engaging, immersive format boosts sales while strengthening the relationship between brands and their customers.
How can I sign up for live commerce masterclasses?
To register, simply click on the "I'm registering" button and fill in the form. Once registered, you'll receive a confirmation email with all the practical details for joining the masterclass / webinar. By registering, you will also have access to the replay and the exclusive PDF document shared after each session.
What topics will be covered during these lives?
Each masterclass will focus on topics related to its sector, including:
- Current live shopping trends in the sector (Fashion, High-Tech, Sport, Automotive, Beauty)
- Engaging content strategies
- Performance indicators to watch
These topics will be enriched by concrete feedback from the speakers and discussions on strategies for success in this sector.