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All about Live Commerce - Comprehensive Webinar and Proven Practices

August 14, 2020

The era of traditional commerce is over. The impact of COVID-19 has revolutionized the industry, accelerating the adoption of e-commerce. However, one emerging trend in particular stands out: Live Commerce or Live Shopping.

This webinar, organized in collaboration with Caast, the pioneer of Live Shopping, explores this evolution in depth.

In this webinar, you will discover :

  • What is Live Commerce (or Live Shopping)? (2:57)You'll understand how Live Shopping, which combines live streaming and e-commerce, can enable richer interaction with your customers, increase engagement and boost sales.
  • What's the state of Live Commerce worldwide? (14:27)Find out how markets such as China, the USA and Europe are embracing Live Shopping, with outstanding success stories and lessons to be learned.
  • How to implement Live Commerce on your e-commerce site (38:07)We'll share strategies for integrating Live Shopping on your existing platform, with examples of how similar companies have done it successfully.
  • 7 best practices for a successful first Live Commerce campaign (50:37)Learn tips and tricks for launching a successful Live Shopping campaign, from choosing the right presenter to preparing the live sales content.

Antoine illustrated this presentation with concrete cases and answered questions from the audience. Do you have any further questions? Feel free to leave them as comments.

Watch the webinar replay here.

If you think Live Commerce could be the key to boosting your sales, share this webinar with other brands and e-tailers. And if you found it useful, let us know with a like!

Live Commerce is more than just a trend, it's a revolution that's redefining commerce as we know it. Don't be left behind, find out how to integrate Live Commerce into your e-commerce strategy today. Contact us to find out more.